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  • Work
    • HPE UX Content Strategy
    • Adventure Company UX Content Strategy
      • Prototype Blog Post
  • Behind-the-Scenes
    • Adventure Seekers Questionnaire: Method, Procedure, Analysis
    • Adventure Seekers Interviews: Method and Results
    • Content Analysis of an Adventure Company
    • Prototype Testing: Character Similarity vs. Persuasion Principles
  • Inspiration
    • Cadbury Dairy Milk – Donate Your Words Campaign Analysis
    • Chick-fil-A – The Time Shop Campaign Analysis
  • About

Behind-the-Scenes

Hello everyone! This is my “secret workplace” and you will find a few articles where I share how I approached the research in my project and what methods and concepts I applied. So, join me behind the scenes in the world of big ideas.

  • Adventure Seekers Questionnaire: Method, Procedure, Analysis
  • Adventure Seekers Interviews: Method and Results
  • Content Analysis of an Adventure Company
  • Prototype Testing: Character Similarity vs. Persuasion Principles
  • LinkedIn
Nikoleta Petrova, Proudly powered by WordPress.